The iconic American video game program remains in its 41st season and has never had a jackpot prize of this kind previously.
" Big Money Week" is turning up for Wheel of Fortune from May 20-24, and one of the leading sports betting and iGaming operators is celebrating in design like never ever before.
BetMGM will sponsor a Nightly Progressive Jackpot that will be contributed to whatever a candidate wins if they resolve the show's Bonus Puzzle. There will likewise be a BetMGM-branded "Double Jackpot" wedge on the famous Wheel giving participants who make the opportunity to include double Nightly Progressive Jackpot to their overall if they win the Bonus Round.
This is the very first time in the history of the hugely successful syndicated game show that there will be this type of nightly contest. Wheel Of Fortune reaches 21.5 million distinct viewers each week, and the 9.1 million audiences who tune in on a nightly basis will have the to take part in the action by going to www.wheeloffortune.com to register for the chance to win the Nightly Progressive Jackpot.
" BetMGM is honored to sign up with Wheel of Fortune during this turning point week and be a part of a video game show that has actually made a palace in American television history," stated BetMGM's CEO Adam Greenblatt in a press release. "' Big Money Week' is a great cooperation, giving candidates and audiences in your home the chance to experience the excitement of a progressive jackpot."
Branding Opportunity
BetMGM has actually been pumping the Progressive Jackpot brand name of late.
In March, the operator revealed the progressive prize in New Jersey was the largest in its history at $4 million at the time.
For the Wheel of Fortune activation, show producer Sony Pictures Television will incorporate BetMGM's branding into the video game program's on-set placements consisting of:
- Co-branded graphics showed in the center screen
- In-show screens of BetMGM's logo design on host Pat Sajak's display
- Two BetMGM Double Jackpot Wheel wedges
- A BetMGM prize ticker appears above the puzzle board throughout each episode
In March 2023, BetMGM likewise collaborated with IGT to introduce North America's first brand-led online gambling establishment with Wheel of Fortune Online Casino.
MGM Resorts, which owns 50% of BetMGM alongside Entain, acknowledged its opportunistic outlook on iGaming in its recent revenues report. MGM Resorts CEO Bill Hornbuckle said "Obviously iGaming is a real chance gradually," so making big moves like this one with Wheel of Fortune to prop up BetMGM's iGaming brand name lines up with that notion.